Examples and anaylsis of videos that follow amplification, illustration and disjuncture.

Amplification: <object width="480" height="385"><param name="movie" value="http://www.youtube.com/v/zJv5qLsLYoo?fs=1&amp;hl=en_GB"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/zJv5qLsLYoo?fs=1&amp;hl=en_GB" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="385"></embed></object>
This shows that even though is shows whats happening, there's a much deeper meaning to it.
Illustration: <object width="480" height="385"><param name="movie" value="http://www.youtube.com/v/9rlNpWYQunY?fs=1&amp;hl=en_GB"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/9rlNpWYQunY?fs=1&amp;hl=en_GB" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="385"></embed></object>
This shows that if she's rich, she dresses up wealthy - links to the words.
Disjuncture: <object width="640" height="385"><param name="movie" value="http://www.youtube.com/v/SEJcrsQmFMg?fs=1&amp;hl=en_GB"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/SEJcrsQmFMg?fs=1&amp;hl=en_GB" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object>
This shows that it doesn't really have a connection with the lyrics and video.